Author: Leela Cosgrove

Nine years ago, Leela was just another office drone working temporary admin jobs to make ends meet. After being plucked from obscurity and apprenticed to a self-made millionaire, she founded Strategic Anarchy and established herself as one of Australia’s top marketing experts.

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April 6, 2017

An Anthem For a Generation: Pepsi’s Live Now Ad

by Leela Cosgrove

Activism is the New Sex

February 22, 2017

“The idea that ‘sex sells’ is so 2000 and something – in 2017, it’s activism that sells. It’s meaning that sells. It’s the things you stand for – and against – as an entrepreneur, a human being and business, that sells.”


Episode 5: John Jarratt

September 21, 2016

He’s one of Australia’s most iconic actors, and now John Jarratt is focused on the future of the industry he has helped maintain for over 40 years.


Episode 4: Amanda Palmer

February 28, 2016

Amanda Palmer is an Indie Rock Goddess, Queen of Asking and an Amazing Entrepreneur. We talk business, continuity crowdfunding and Kesha.


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